Aston Martin New York

Perspective from Corner of 10th Ave and W 26th St

Outdoor Showroom

Communal Spaces for Building Residents

Perspective from Corner of 10th Ave and W 26th St

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An Aston Martin immersion in the established Chelsea district allows the iconic brand to further their presence as they pursue entry into the EV market. In alignment with their Strategic Business Plan, a fully functional showroom, service center, and office space promotes greater product development efficiency while developing strategic partnerships.

The interior program bleeds onto 10th Avenue with a unique outdoor showroom and interacts with The High Line with branded accent walls to provide a unique outdoor gathering space. The building’s architecture parallels the Aston Martin brand through materiality and facade elements that take inspiration from their iconic stitching patterns.

Twenty-seven residential units with private amenity spaces adjacent to the High Line offer upscale living accommodation in the desirable Chelsea District. Selective integration of amenities with The High Line creates uniquely connected, yet private, residences.

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Design Studio 5

2022

42,900 sf

Revit, Grasshopper, Rhino, Lumion